Client References for Market Research |
Husqvarna
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"Simon is a highly experienced expert for qualitative market research. With his broad knowledge he is used to finding the most effective and cost efficient way to extract valuable consumer insights. I highly recommend his team for all kinds of qualitative market research projects. He particularly excels in the area of unconscious consumer behaviour - he finds new ways to make them visible and therefore enables marketeers like us to work with information traditionally hidden by consumers. A real pro in that area!"
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Torsten Bollweg - VP of Marketing
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Energizer
"Simon's team provide great client service and actionable qualitative research results that always delve beyond the stated response into areas of subconscious motivation. Simon and the team are also a real a pleasure to work with."
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Martin Bryant Consumer Insights Manager
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ASDA
"With Simon's help we were able to uncover surprising insights into the ASDA consumer and arrive at new ways of solving our business problem."
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Warwick
Cairns
Marketing
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C+R Research
"I hired Simon and his Team to moderate a series of discussion groups and consult on a qualitative project involving a personal care client. Simon was a delight to work with - his moderating style is extremely personable, he added great value in helping a US client understand its UK target, and he is a solid strategic/brand thinker. I felt extremely comfortable working with Simon and would certainly rely on him in the future. Thank you Simon!"
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Casey Sloan
VP Qualitative Research
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Infratest Burke (now TNS) - Chris Haxby, Board Director Consumer
"I had the pleasure of working with Simon & his Team for several years at board level in a medium sized company in London. I found him an excellent collaborator for achieving 'through-the-line' thinking, where we would combine qualitative and quantitative research techniques, notably in calibrating projective techniques to harmonise 'qual' and 'quant' research. I continued my friendship with Simon for many years, and appreciated his humour, dedication and integrity. A very solid individual, flexible to clients' needs."
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"I have worked with Simon and his Team in two different capacities, the first being research and analysis to aid brand development both for their agency and for a client; the second as a coach. On both occasions Simon's work was truly excellent and in the case of my agency it had such an impact it played a major part in the growth and development of the agency. As a result I wouldn't hesitate in recommending Simon."
SMP
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Martin Shellaker Managing Director
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